Choose a subtitle that identifies the work
Color studies for useful websites describes an editorial project. Thoughtful sites for small publications describes a potential service focus, but should only accompany an actual service. A broad promise to transform every brand would tell a visitor less about what they can inspect. In a wordmark, BlushWeb makes the two components easy to recognize; the domain remains lowercase in ordinary use. Test the written name in an article credit, a navigation bar and a project caption before deciding how much decorative styling it needs.